Dr. Natanya Wachtel, a transformative force bridging the worlds of therapy and marketing, embodies the spirit of a relentless changemaker. A former therapist, educator, and seasoned marketing strategist, Dr. Wachtel recognized the limitations of traditional approaches and pioneered a path where empathy and philanthropy converge with cutting-edge marketing techniques. Through her visionary leadership and dedication to leveraging technology, she has become a catalyst for change, redefining the boundaries of what is possible in creating human-centric businesses that transform lives.
Embracing Gratitude and Shifting Paradigms
What drives someone to leave the comfort of the corporate world and embark on a journey to create positive change? For Dr. Natanya Wachtel , it was a profound realization that success should be defined by more than financial solvency. Born from an immigrant culture that celebrated hard work and hustle, she recognized the need to align her actions with her true passions.
Despite her achievements in making money, Dr. Wachtel felt a void in her purpose. She found fulfillment in giving back to those in need, but it wasn't enough. A series of health challenges and personal losses forced her to reevaluate her path, questioning her own existence and pondering what she could do to effect positive change.
Amidst the darkness, Dr. Wachtel discovered a profound truth: while we cannot change the past, we have the power to shape our future. Recognizing our limited control over external circumstances, she embraced the notion that our thoughts and actions are within our control. Through humor and resilience, she harnessed her ability to think differently, altering her behaviors and ultimately shaping the world she envisioned.
Balancing Purpose and Personal Sacrifice
Dr. Natanya Wachtel's transition from therapist to marketing strategist was a non-linear journey that required a delicate balance between her personal life and the needs of her clients. Working simultaneously in both roles, she tirelessly sought to help those in need, realizing that talk therapy alone couldn't address the complexities of their struggles. This drove her to coordinate care and resources, often at the expense of her own well-being.
To amplify her impact, Dr. Wachtel partnered with larger organizations, leveraging her business background and advocating for patients and clinicians. She recognized that marketing was essential for securing funding for impactful programs, benefiting businesses and customers alike. Her approach emphasized respecting and helping patients and healthcare providers while achieving business objectives.
Crucially, Dr. Wachtel understood the power of technology in scaling her mission. She embraced technological advancements to bridge the gap between one-on-one support and widespread solutions. Her goal was to build human-centric businesses that prioritized empathy, ethics, and philanthropy. With a profound commitment to positively impacting society, she embarked on a remarkable journey that led to the creation of the New Solutions Network.
Building Human-Centric Businesses for a Better World
Founded in 2008 as New Solutions Factory and later rebranded as New Solutions Network, this socially minded and cause-driven collective stands as a beacon for companies dedicated to improving the world. New Solutions Network caters to a diverse range of companies, including startups, early-stage ventures, and established organizations seeking to optimize their commercialization strategies.
Their services encompass a wide array of expertise, from customer acquisition and market positioning to branding and strategic partnerships. Leveraging behavioral science-powered advertising and marketing techniques, the network provides comprehensive solutions to drive growth and create meaningful connections between businesses and their target audiences.
With a deep understanding of the importance of collaboration, New Solutions Network facilitates networks and relationships between advocacy organizations and for-profit entities. By connecting these diverse entities, the network cultivates an environment where companies can mutually support and amplify each other's impact.
Unveiling Customer Insights for Business Success
Dr. Wachtel's remarkable contributions extend beyond her groundbreaking work with the New Solutions Network. As the Co-Founder of evrmore.io, she passionately fosters Gen Z mental wellness through an AI-powered app and platform. Her strategic advisory roles for ViTel Health, Better Meal AI, MedEd Cloud, Smart Caregiving, and Reju amplify their missions.
Dr. Wachtel's influence also shines through her role as the host of the Insights Out podcast. With captivating interviews and real-life cases, she unveils the untapped potential of customer insights, particularly in the healthcare realm. By sharing the unconventional strategies of industry leaders, she inspires listeners with invaluable knowledge, igniting transformation within their businesses.
Dr. Wachtel advises young women to fearlessly seek mentors, ask questions, and reach out to those they admire. By breaking down barriers, they can receive invaluable support and opportunities.
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