Sandra de Novellis brings a wealth of marketing wisdom to Evolve Marketing LLC, dedicated to empowering SMBs through personalized, results-driven marketing strategies.

Craft a social media calendar to plan posts ahead of time, saving effort and ensuring consistent content that resonates with your audience.

Microblogging offers a quick way to share small updates with images or videos on platforms like Instagram and Facebook, saving time compared to traditional long-form content.

Develop a clear social media plan with objectives, goals, and resources to avoid confusion and ensure effective marketing efforts.

Inbound marketing connects with interested customers naturally, turning their interest into leads by engaging them with relevant content and interactions.

Leverage Google Business Listing for free visibility. Enhance your profile with photos and updates to attract more local customers and boost your online presence.

Local influencers can boost your brand’s visibility by aligning with current trends and promoting your business to their engaged audience, giving you an edge over competitors.

Kenyana David, digital content strategist and founder of 81Eighteen, LLC, mentors female entrepreneurs through the FEMME Academy in e-mail marketing.